National Debt Relief (NDR) is seeking a highly skilled Senior Marketing Analytics Analyst to drive marketing analytics, direct mail performance measurement, and advanced statistical modeling to optimize marketing efforts. This role requires strong SQL and Python expertise, along with experience in lead attribution, pricing optimization, and campaign performance analysis. As a Senior Analyst, you will work closely with marketing, finance, and data science teams to develop predictive models, optimize direct mail strategies, and measure marketing ROI. You will play a key role in testing, automation, and scaling data-driven insights that support business growth. This position is ideal for someone who thrives in a data-heavy environment, enjoys solving complex analytical challenges, and can translate findings into actionable marketing strategies.

• Develop and implement direct mail analytics strategies, using Python and SQL to analyze campaign effectiveness, response rates, and cost efficiency.
• Perform lead attribution modeling to evaluate cross-channel marketing impact, ensuring accurate ROI measurement for online and offline acquisition efforts.
• Conduct pricing optimization analysis, leveraging statistical techniques and machine learning models to maximize revenue and customer conversion.
• Analyze marketing campaign performance, identifying key drivers of engagement and recommending improvements for targeting and personalization.
• Design and execute A/B tests and multivariate experiments, ensuring statistical rigor in measuring campaign impact and customer behavior changes.
• Collaborate with data engineering teams to integrate marketing data sources (CRM, digital analytics, and offline channels) into a unified analytics framework.
• Leverage predictive modeling, regression analysis, and clustering techniques to enhance segmentation, retention, and lifetime value (LTV) strategies.
• Create automated reports and dashboards using Tableau, Looker, or Power BI, providing real-time visibility into marketing performance and trends.
• Stay ahead of industry trends in marketing analytics, machine learning, and data-driven decision-making, ensuring NDR remains at the forefront of advanced analytics.

Education/Experience

• Bachelor’s or Advanced degree in Data Science. Business Analytics, Computer Science, or a related field is preferred.
• 4 years of experience in marketing analytics, advanced analytics, or data science.

Required Skills/Abilities

• Strong proficiency in SQL (Snowflake preferred) and Python for data analysis, modeling, and automation.
• Expertise in direct mail analytics, lead attribution modeling, and marketing ROI analysis.
• Experience in pricing optimization, statistical testing, and marketing campaign evaluation.
• Strong knowledge of A/B testing methodologies and experimental design.
• Proficiency in predictive modeling techniques (regression, classification, clustering, time series forecasting).
• Ability to work with large datasets and cloud-based data warehouses (BigQuery, Snowflake, Redshift).
• Strong communication skills, with the ability to translate complex data into clear business recommendations.

Preferred Skills

• Experience in marketing automation, customer segmentation, and personalization strategies.
• Familiarity with machine learning frameworks (scikit-learn, TensorFlow, XGBoost).
• Background in multi-touch attribution (MTA) and marketing mix modeling (MMM).
• Experience with Tableau, Looker, or Power BI for data visualization.
• Knowledge of privacy-compliant analytics strategies (GDPR, CCPA).

NDR Role Qualifications

• Computer competency and ability to work with a computer.
• Prioritize multiple tasks and projects simultaneously.
• Exceptional written and verbal communication skills.
• Punctuality expected, ready to report to work on a consistent basis.
• Attain and maintain high performance expectations on a monthly basis.
• Work in a fast-paced, high-volume setting.
• Use and navigate multiple computer systems with exceptional multi-tasking skills.
• Remain calm and professional during difficult discussions.
• Take constructive feedback.

 

 

 

National Debt Relief was founded in 2009 with the goal of helping an expanding number of consumers deal with overwhelming debt. We are one of the most-trusted and best-rated consumer debt relief providers in the United States. As a leading debt settlement organization, we have helped over 450,000 people settle over $10 billion of debt, while empowering them to lead a healthier financial lifestyle and feel free to live their best life. At National Debt Relief, we treat our clients like real people. Our purpose is to elevate, empower, and transform their lives.

 

Rated A+ by the Better Business Bureau, our goal is to help individuals and families get out of debt with the least possible cost through conducting financial consultations, educating the consumer and recommending the appropriate solution. We become our clients' number one advocate to help them reestablish financial stability as quickly as possible.

 

National Debt Relief is a certified Great Place to Work®!

Forbes names National Debt Relief Best Debt Settlement Company of 2024!

Fortune names National Debt Relief Among Best Workplaces in New York!

3X Award Winner for Best Customer Service, Best Experience with Staff, and Best for Transparency by Consumer Affairs!

National Debt Relief for Best Remote Places to Work 2025!

Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for each position across the US. Within the range, individual pay is determined by work location, job-related skills, experience, and relevant education or training. This good faith pay range is provided in compliance with NYC law and the laws of other jurisdictions that may require a salary range in job postings. The salary for this position is $97,000 to $117,500 annually.

National Debt Relief is a team-oriented environment full of rewards and growth opportunities for our employees. We are dedicated to our employee's success and growth within the company, through our employee mentorship and leadership programs.

 

Our extensive benefits package includes:

• Generous Medical, Dental, and Vision Benefits
• 401(k) with Company Match
• Paid Holidays, Volunteer Time Off, Sick Days, and Vacation
• 12 weeks Paid Parental Leave
• Pre-tax Transit Benefits
• No-Cost Life Insurance Benefits
• Voluntary Benefits Options
• ASPCA Pet Health Insurance Discount
• Access to your earned wages at any time before payday
  

 

National Debt Relief is a certified Great Place to Work®!

 

National Debt Relief is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law.

 

For information about our Employee Privacy Policy, please see here
For information about our Applicant Terms, please see here

 

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